Digital Business Masterclass

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Kleos Africa

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Getting Started with Digital Business 4
- Lecture1.1
  
  6 Steps to Determine Digital Business Readiness
- Lecture1.2
  
  12 Steps to Start a Digital Business
- Lecture1.3
  
  Productivity Secrets of Digital Entrepreneurs
- Lecture1.4
  
  Efficiency Secrets of Digital Entrepreneurs
Understanding Digital Business Models 4
- Lecture2.1
  
  The Business Growth Formula
- Lecture2.2
  
  Your Growth Plan and Your ”Why”
- Lecture2.3
  
  Gaining the Digital Mindset
- Lecture2.4
  
  Understanding the Digital Business Model
Assemble Fundamental Digital Tools 4
- Lecture3.1
  
  Obtain your web hosting account
- Lecture3.2
  
  Sign up for an email list hosting provider
- Lecture3.3
  
  Secure a landing page and opt-in tool
- Lecture3.4
  
  Remain focused on priorities
Identify Your Target Market 4
- Lecture4.1
  
  Clarify Your Business Concept
- Lecture4.2
  
  Research ideas
- Lecture4.3
  
  Score ideas
- Lecture4.4
  
  Select your target niche
Develop Your Digital Business Plan 4
- Lecture5.1
  
  Conduct market research
- Lecture5.2
  
  Create your ideal customer persona
- Lecture5.3
  
  Develop your business plan
- Lecture5.4
  
  Create your lead magnet
Develop Your Minimum Viable Product 4
- Lecture6.1
  
  Purchase website software
- Lecture6.2
  
  Create essential webpages
- Lecture6.3
  
  Set up your lead magnet and email list
- Lecture6.4
  
  Create your pillar posts
Launch the MVP 4
- Lecture7.1
  
  Install Website tracking
- Lecture7.2
  
  Lay the foundation for visitors
- Lecture7.3
  
  Run social media ads campaigns
- Lecture7.4
  
  Organic vs paid traffic
Validate the MVP 3
- Lecture8.1
  
  Calculate opt-in metrics
- Lecture8.2
  
  Conduct customer persona interviews
- Lecture8.3
  
  Amend or pivot
Achieve Product-Market Fit 4
- Lecture9.1
  
  Create offer
- Lecture9.2
  
  Create offer landing page
- Lecture9.3
  
  Build offer mechanics
- Lecture9.4
  
  Amend or pivot
Review Digital Business Plan 3
- Lecture10.1
  
  Confirm value creation hypothesis
- Lecture10.2
  
  Confirm value delivery hypothesis
- Lecture10.3
  
  Confirm value capture hypothesis
Deliver Digital Services 3
- Lecture11.1
  
  How to deliver an awesome service
- Lecture11.2
  
  How to build a coaching service
- Lecture11.3
  
  Do’s and don’ts of digital service delivery
Deliver Digital Products 3
- Lecture12.1
  
  Review product creation concepts
- Lecture12.2
  
  Plan for product effectiveness
- Lecture12.3
  
  Create and deliver digital product

Kleos Africa

Our mission is to democratize management consulting services in Africa by matching small businesses to local and international consultants. Our courses also help bridge the functional managerial capacity gap prevalent among African business owners.

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Start Up

Digital Business Masterclass

Getting Started with Digital Business 4

Understanding Digital Business Models 4

Assemble Fundamental Digital Tools 4

Identify Your Target Market 4

Develop Your Digital Business Plan 4

Develop Your Minimum Viable Product 4

Launch the MVP 4

Validate the MVP 3

Achieve Product-Market Fit 4

Review Digital Business Plan 3

Deliver Digital Services 3

Deliver Digital Products 3

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