This course will teach you:
- The challenges, advantages and disadvantages of e-commerce
- How to integrate e-commerce into your business
- How to create a customer-centric strategy
- How to choose the right e-commerce platform
- How to develop a payment and order fulfilment strategy
- How to develop a Customer Relationship Management (CRM) strategy
- How to use analytics to make data-driven decisions
- How to develop a re-targeting strategy
